Gary Leopold, Senior Advisor
Founding partner of the Prism Advisory Group, a consulting firm focused on the intersection between
Gary began his travel career as Director of Public Relations worldwide for Sonesta International Hotels Corporation. He then went on to lead the award-winning, Boston-based, travel-marketing firm ISM for over 25 years, before merging with Connelly Partners in 2013. He currently serves as a founding partner of the Prism Advisory Group, a consulting firm focused on the intersection between technology and marketing.
Gary is a Past-President of the Hotel Sales & Marketing Association International (HSMAI) which is the largest organization of travel marketing professionals in the world. He is also a Past President of the MAGNET Global network which consists of over 40 independent marketing agencies from across the globe, comprising over $2 Billion in billings and more than 2200 marketing professionals.
Since 2018, Gary has served as the Board Chairman of SongwritingWith:Soldiers (www.songwritingwithsoldiers.org) a ground-breaking non-profit based in Nashville, that enhances lives within the veteran community by using collaborative songwriting to build creativity, connections and strengths.
Gary has spoken and taught widely about travel marketing, including at Cornell, Boston University, University of New Hampshire. Lesley College, and more. For many years he authored a regular column in MediaPost Marketing:Travel.
In recognition of all he has accomplished in his career, Gary is the proud recipient of the Albert E. Koehl Lifetime Achievement Award in travel advertising from HSMAI, an honor he shares with such industry icons as Bill Marriott and Sir Richard Branson.
